App Gratis: every day, a normally paid app becomes free for 24 hours. This is the ultimate app for free and discounted iPhone and iPad applications. It is a true luxury, not only for what they offer—which is excellent—but also because they undoubtedly have the best copy and texts currently available.
Today, we present an interview with Simón, the mastermind behind why more and more people are hooked on the App Gratis of the day.
One morning, we couldn’t hold back any longer; when we received one of his emails announcing that the App Gratis of the day was available, we replied, and—bam!—he answered. A genius.
Here is an example of the texts he sends every day; as you will see, they are full of wit and freshness, sometimes even a bit of “good corruption,” and always humor—lots of humor. From Onbranding, we would like to personally congratulate them on their idea, their niche market vision, their creativity, and their approachability. You guys are great, seriously, and effective to boot.

We couldn’t resist and have created a Facebook fan page for Simón’s App Gratis texts
The interview with Simón is coming soon