Online Reputation conference given by @selvaorejon next Thursday, April 4. Organized by @melillainnova

Melilla Innovatec is organizing a conference on Online Reputation for small and medium-sized enterprises as well as
for the self-employed.

The conference will be led by Selva María Orejón Lozano and will be held in the city of Melilla next Thursday, April 4, 2013.

What is Online Reputation?
If we have to define what reputation is, I would first pose a series of questions…
Are we what we do? And are we what we say?
What perceptions do we generate with each of the actions and communications that a brand makes or represents?
It is evident, and we have already
realized that a brand’s reputation does not depend solely on the messages it sends out with its communication campaigns, far from it. Let us analyze what else it depends on.

Reputation by audience, not by media; this is the motto of the conference.

Our daily business operations generate positive or negative perceptions among their audiences, and we must manage them.

This is an opportunity; we cannot simply go with the flow and ignore it, as the result will not be good.

Target Audience

For companies, professionals, and freelancers with basic knowledge of the Internet and communication, and for all those professionals interested in learning the keys to the web from a commercial and business point of view, starting from the basics.

Registration Deadline

Until April 3

Registration
At www.melillainnovatec.es